Website Development
Website Development is a time honed craft forged in the thousands of hours of study and mastery. Web Development is also a piece of art that stimulates the imagination, ingenuity and creativeness. And most importantly, Web Site Development is definitely a measurable science. However, with the onslaught of "click to build online web websites", anyone with a laptop nowadays thinks they are webmasters. Unfortunately because of this sad fact, over 70% of our business is repairing, fixing, upgrading these "things on the internet" into actual web pages that will qualify as a website on the internet. Believe it or not, just because you can see a web page on your browser does not mean it actually qualifies as a website. No more than a plane without wings could be called a plane. Wrap up your sleeves, you are about to find out how a real website is produced. :)
The Turn Group is a digital marketing agency located in Kansas City, MO. Our Web Development Company has produced every type of website there is in the past 20 years. Our specific platform focus is on Linux based PHP and MySQL applications that make up over 85% of the websites today. You would know these as Wordpress Blogs, Joomla CMS Websites, PHP applications, CMS Platforms and the like. Our Website Developers have over 50K thousand hours of Web Development under their belts as well as over 12K thousands projects completed. You wont find a better team of experienced web developers any place else. :)
If you are looking for a "Web Design and Development Company" look no further. Request a Free Quote or call us at 816-399-2601
Web Development Services
As mentioned above, The Turn Group has produced thousands of websites over the years. Our Web Design process literally produces #1 page rankable websites. What this means is, once our web developers have finished your website, you can immediately invest in inbound marketing that will convert viewers into customers. Our web development processes and onsite SEO have taken websites that spent $0 money on marketing after their website launched and within a few months showed up on Google's 1st page top spots without any additional effort on the customers part. This does not happen every single time due to a thousand different factors, but it does go to show that how we produce websites at The Turn Group absolutely outshines our competition. How do we do this? Lets find out below.
How to create a #1 Page Rankable Website
One of the first things we must settle on is if we are going to design a website for you from scratch or are we going to use one of the many thousand pre-built website templates found on the internet. This make a huge difference on time and cost of the project. But, regardless of your choice in this step, the process of building your pages will be the same. Now I must take a moment to denounce a common thought process when it comes to website design and development. Often times, "more often than naught" our phone rings and a client will ask for a simple one page website. In their minds, because they only want one page (or perhaps 2) that the cost would be around $200 to $500 dollars. After all, they just want a simple website and one to two pages. That is not how it works.
The amount of web pages you want is irrelevant at the beginning of the process. The initial overall look and feel of the website still has to be designed or a template must be chosen. So, if you want your own custom look and feel for one to two pages the cost to develop the core of website would be the same whether you wanted 1 page or 500 pages. Fact: It takes less money to build a busy website than it does to create a simple website. Simple websites are much more expensive because it takes the skill set of the designer to design/build the page to "make it look simple". A better statement for customers to make is, "I want a dirt cheap website that produces no results at all." That makes more sense than I want a simple website. Apple.com is a SIMPLE WEBSITE that took millions of dollars to design and build. Make sense?
Understanding the Basics of a #1 Page Rankable Web Design
- Each page must be created AROUND a single keyword.
- The density of the keyword displayed must be measured based on word count.
- Each page of content needs to be at least a 1000 words long.
- The page of content MUST be mobile responsive.
- The Meta Title and Description must support each other.
- The Meta data must support the first and last sentence of the page.
- All images should have alt and title tags.
- All links should have title tags.
- All pages should have H1 thru H6 headers.
- Each page should have bullet points, italics, colored text.
- If appropriate, each page should have tags.
- and this is just the beginning...
Website Development in KC
As the title above says, we are a web design firm in Kansas City. However, our clients span the globe and most of our clients do not reside in Missouri at all. Imagine that. Furthermore, in the 20 years of developing websites, we have only met 6 of our clients. Actually meeting you (though that would be great) is not required to produce for you the website you need to grow your business. When creating a website, there are at least 60 factors to consider. Not every client wants all factors incorporated into their website. Though we do our best to suggest time-proven recommendations, the client is the boss and we must, at the end of the day, deliver the clients vision for their website even if it means they sacrifice SEO for layout. Here is a list of a few factors that should be considered when designing and developing a new website (if organic results are indeed important to you).
A real webmaster will touch on all of these factors listed below when developing your website.
- Meta Title
- Meta Description
- Meta Keywords
- H Tags
- Content Tags
- Title Tags
- Alt Tags
- Anchor Tags
- Keyword Density Ratio
- Content Formatting
- Images
- Pyramid Linking
- Link Attributes
- Article Attributes
- Mobile Optimization
- Mobile Speed Optimization
- Web Page Optimization
- W3C Validation
- Image Optimization
- Server Load Times
- Page Load Times
- Java Script Loading
- Java Script Deferment/Async
- CSS Optimization
- Lazy Load Images
- CDN Content Offloading
- Expired Headers
- .htaccess Optimization
- Gzip Compression
- Image Sprites
- CSS, Page, Java Minify
- Video Loading Delay
- Rotating Content
- Blog Content
- Automated Sitemaps
- Analytics
- Social Sharing Integration
- FB Pixels
- Open Graph Tags
- Google Rich Snippets
- Star Ratings - Schema
- Calls to action
- SSL Secured Site
- Onboard Firewalls
- Chat Systems
- Google Business Map
- Mobile Friendly Contact Links
- Mobile Responsive
- Multi Browser Compatible
- Table Responsive
- AMP Responsive if required
- 404 Redirect
- SEO Optimized Links
- Canonical Links
- Caching Setup
- Website Policies
- Brick and Mortar Duplication
- Disaster Recovery Protocols
- SSL Secured Forms
- Webmaster Tools Integrations
A Few Of Our Website Design & Development Examples
Website Design Page Development
Each of the pages on your website will have its own specific requirements, layout, look and feel. During the Web Development Process, we help to determine what those pages are going to look like and what functionality will need to be on each page if required.
- How many web pages will we need to create for your new website?
- Will we be using stock imagery or will you be providing that yourself?
- Will we be designing the graphics for each of your pages if separate from stock photos?
- Will we be designing the graphics for your open graph tags and google rich snippets?
- Who will be creating the title and description tags for your open graph and google structured data?
- Will you be using the same content from your existing website?
- Will that content be modified by you or a content writer?
- Will that content be SEO optimized?
- Will you want your images SEO optimized?
- Will you want your links SEO optimized?
- Who will be doing your keyword research?
- Are you producing at least 1000 words per page of content?
- Will all content be static or will there be file downloads and or videos?
Web Development Company
Website Functionality
When developing Websites, if you are going to have anything more than just static pages, we will need to purchase and download the appropriate component/extension set to deliver the required functionality that will make up your Website Design as a whole. Here are a few questions asked during the discovery process of your Website Development.
- What extensions will we be using?
- Will you need any forms?
- Do you need any membership, event or ecommerce functionality?
- Will you be needing a credit card processor?
- We would need to decide at what level your functionality will have to be designed for, configured for and setup. This may require more content editing as each piece of functionality has its own language file and email templates.
- What onsite speed optimizer plugins will you want to use?
- Will ALL content be public or will some need to be behind any logins with access levels?
- What type of security do you need or PCI compliance?
- Do you need a disaster recovery protocol?
- Are their any code or applications, extensions or modules that will need to be custom developed for your Joomla Website?
Website Optimization
The website has been developed, the content uploaded (hopefully optimized already), the functionality has been installed and configured and we are now at the stage of the Website Development process were we need to look at total Website Optimization.
- Do you need Website Hosting Services. We offer them.
- If not, does your current server have grip enabled?
- Did the template you choose offer template cache and gzip?
- Have you optimized all the images?
- Have you optimized all the CSS and Java Scripts
- Have you installed an SSL certificate?
- Does your Code and CSS pass W3C validation?
- Has your Code and CSS been optimized?
- Has your System Cache and Gzip been turned on?
Finalization of the Website Design and Development Process
What we have walked you thru here is just a small example of how we develop Websites. Trust me, there is much more entailed than what has been typed here. But hopefully you see that there is indeed a master-process to follow when developing any website that you want and need to produce a returned result. Our Web Development Services in KC does just that and we would do the same for you.
Best Web Development Company
As an award winning Web Development Company in Kansas City, MO, with hundreds of 5 star ratings, we design Websites that rival all competitors we develop against. Just ask our clients who have been with us for 20+ years. Just read all of the testimonials we have from real clients. What we are saying is that when you hire a Website Developer at The Turn Group, you hire a team of expert Web Developers with the sole task of producing for you a Website Design that exceeds ALL of your expectations. Our Web Development Services even rival our competition in our industry due to the level at which we work. Our commitment and dedication to our craft is as important to us as yours is to you.
Award Winning Web Design and Website Development Company
If you are looking for a Web Development Company, Web Design Services or just want to hire a Web Developer that WILL produce for you a #1 page rankable website, give you a fast return-on-investment and will indeed produce for you a next generation website, then you have no other choice than to reach out and contact us. Let us show you what we can do for you. Visit us soon at: Web Design in Kansas City
The Turn Group | Get a Quote | Call us at 816-399-2601
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